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May 13, 2007

Creating Controversy


Creating controversy is a great way to get noticed on the web because its very nature will cause a stir and can drive a lot of traffic to your website.

There is always something on the net that a lot of people are talking about and is very popular. Find it and write something about it that goes against the grain of what everyone else is saying about the particular topic.

It can be about almost anything as long as it fits in with the general topic of your website. Don’t dispute something about Internet Marketing if your website is about tropical fish because it will hurt the relevance of your website.

One of the best places to find popular topics is in the blogosphere where word about something popular spreads very quickly. If a big named blogger wrote about it, it will spread like wildfire throughout the blogosphere. Bloggers love to write about things that are really popular. Take advantage of this medium to find some articles that can be made controversial.

Keep in mind that when writing about something that goes against the grain of the masses is that what you are disputing are opinions and not facts. It’s impossible to dispute a fact and you will come off looking like an idiot if you try to dispute a fact. Stick with topics that you can’t possibly be proven wrong.

Not only is the blogosphere a great place to find topics that can be made controversial it is also a great place to write your controversial post. Because bloggers run in the same circles as other bloggers your controversial post will be more likely found in the blogosphere and the very people that are talking about the topic are more likely to respond and add fire to your controversial post.

I remember an article a while back that eMOMS AT HOME jumped on this and ran with it. That one statement by Aaron Wall supplied plenty of ammunition to write a controversial post. Maybe Aaron was taken out of context which really doesn’t matter because there was no way one way or the other that Wendy could be proven wrong in what she had written.

I can tell you that her post created a huge stir with not only the mommy bloggers but with a lot of male bloggers as well. Everyone loves a good fight and everyone wants to join in no matter who they are.

As you can see in this true life controversial example that it doesn’t always have to be about something that everyone is talking about. If you find something that someone says that can be exploited you can make it controversial like Wendy did.

You want to go after well known people or topics when you write something controversial because it won’t hold much weight otherwise. The bigger the name or the topic, the better response you will get.

Writing something that is controversial will not only get you noticed by people it can also get you noticed with the major search engines as well. If approached right you could end up on the top of the search engines.

January 7, 2007

Affiliate Marketing May be a Good Option

Affiliate marketing in a nutshell is a person who sells other peoples products. Generally the affiliate will get a 50% to 75% commission on each sale that he or she makes. The nice thing about becoming an affiliate marketer is that the burden is on the seller and not the affiliate. You don’t need to have a merchant account because the seller provides the means to make payments when a sale is made.

Here’s how it works. When you signup for an affiliate program you are given an id that is uniquely yours. This id can be added to a text link or to an image such as a banner. When a prospective buyer clicks on your text link or image link and purchases the product you will get paid a commission for the sale. The transaction of the sale will be made using the seller’s merchant account.

Most affiliate programs will provide a sales letter for you to promote their product with. I don’t suggest that you use the provided sales letter because it will be used by many other affiliates selling the same product. It is better to write a unique sales letter of your own because it is fresh ad copy that will convert far better than a stale ad copy.

Some affiliate programs will provide you with a website as well. The majority of them do not. If you don’t have a website and don’t want to set one up at this point you’ll want to join one that does provide a means for you to sell their product online.

You may want to head over to clickbank marketplace. They have a huge list of affiliate sellers listed from most popular on down. You should be able to find something there that will appeal to you. Here’s the clickbank address.

Affiliate marketing can be a good way to go if you don’t have a product to sell or if you are just starting out in Internet marketing and want to start selling right away.