Welcome to The Truth About Internet Marketing - Internet Marketing Solution

Those who sell squeeze page software or sell squeeze page info will tell you that you do in order to get you to buy from them.

To start with you don’t need to buy squeeze page software or squeeze page info because a squeeze page is just a web form that has been made to look more professional.

In case you don’t know what a squeeze page is, it is simply a web form that visitors to your web page will give their name and email address so that the website owner can collect emails with it.

What I don’t like about a squeeze page is the way that most webmasters use them. I’m sure that you have come across a site or two where in order to view the website you have to give your email address. The site owner does this for one reason only, to get your email address so that he or she can spam you. When I land on a squeeze page like this I simply click away.

Web forms were not created with this in mind. They were originally created so that the user could voluntarily sign up for a newsletter, ezine, get updates, or for when someone bought something online so that the user could get a confirmation of what was purchased.

What many websites do with the so called squeeze page is tell you that they have invaluable information that will make you rich overnight but you have to give your name and email to see this information. After you have given your info you are almost always taken to a sales page where they will sell you this valuable info. Whether you buy or not is no big deal because you will be spammed with every garbage product that they sell.

The biggest culprits are the gurus. They justify it by saying that you gave them the info. Technically that’s true however the user wasn’t given much choice if he or she wants to see the info on their website. They trick you in believing that you will see this info for free. What ends up being free is the info about the info that they are trying to sell you. Before ever realizing it you’ve been squeezed. Hence the name squeeze page.

Then you have the people that sell the squeeze page software. These jerks use a squeeze page to get your email and then send you to their sales page where they tell you that you will be able to collect hundreds of thousands, if not millions of email addresses practically overnight.

You may be thinking that this is a great concept and that it should work. To start with it is unethical to use a squeeze page and it can and probably will get you in trouble with your host when someone reports you for spamming them. If you truly believe that you really can collect hundreds of thousands of emails and use them successfully, go try it and come back here and comment on how successful it was. I’m willing to bet that you will be very surprised how unsuccessful you will be.

At any rate, if you want to use a squeeze page on your website and I suggest that you don’t, create your own. Don’t buy it from marketers who only want to separate you from your money. There are plenty of tutorials online that will teach you how to create your own web form. Throw some images on it and make ridiculous claims and you will have a run of the mill squeeze page.

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Pay per click and pay per click banner advertising fraud is a real problem that no ppc advertiser can ignore.

The problem with pay per click and pay per click banner advertising is that there are so many hands in the till. Everyone benefits and stands to make money except for the ppc advertiser who has to foot the bill for phantom clicks.

While the ppc advertising networks claim to be combating click fraud really makes you wonder if they really are given the fact that the advertising network and the publisher stand to profit from pay per click and pay per click banner advertising when click fraud occurs. Since the ppc advertising network stands to make the biggest piece of the profit gives them little incentive to put a stop to click fraud.

A pay per click or pay per click banner advertising publisher can commit click fraud in so many ways. The first may come from the publisher by clicking on ppc ads on his or her own website. The advertising network can easily detect this form of click fraud and makes up a very small percentage of click fraud.

Publishers who deliberately commit pay per click or pay per click banner advertising fraud are more likely to use a javascript that will simulate a real person clicking on ads from their web pages.

A less sophisticated way for a publisher to commit pay per click or pay per click banner advertising fraud would be to have friends and family click on their ppc ads. While this method may be less sophisticated, it is very effective and difficult to detect because the clicks will occur from multiple locations and multiple computers.

Pay per click and pay per click banner advertising fraud does not only occur from publishers. Competitors in the same market who want to weaken the advertisers business may fraudulently click on the advertisers ads hundreds of times a day in an attempt to deplete the ppc advertisers advertising spend in hopes of weakening or eliminating the advertiser as a competitor.

No one really knows how big of a problem pay per click and pay per click banner advertising fraud is. The advertising networks play this down and will tell you that it is small. It’s pretty hard to believe what the advertising networks tell us because they are the ones who are making the biggest profits from click fraud.

I don’t know what the answer is to the pay per click and pay per click banner advertising fraud. Because of the anonymity of the Internet we are all wide open to all kinds of fraudulent activity.

My only advice is to tread carefully and to keep a close eye on your pay per click and pay per click banner advertising activity.

How Co-registration advertising works is when someone signs up for your newsletter or ezine a list of ads will appear on your thank-you page giving your subscriber the option to subscribe to an ezine or newsletter on other websites. Each time your thank-you page is displayed and shows the ads for the other websites, your ad will be shown on multiple thank-you pages on other people’s websites. The number of websites that your ad will appear on will depend on the Co-registration advertising program that you are involved with.

To get started you will need to join a Co-registration advertising program. Once you have signed up you are given a piece of javascript code that you place on your newsletter or ezine thank-you page. The code that you place on your thank-you page will display the ads from the other websites.

The whole idea behind Co-registration advertising is it will help you build your subscriber list much faster than trying to do it yourself. Let’s say that you join a Co-registration advertising program that will display your ad on 3 thank-you pages on other websites for each time that your thank-you page displays their ads, which will give you three times the exposure for your ezine or newsletter.

To get more targeted traffic your ad will be placed on websites who’s niche is the same or similar to your niche.

While this all sounds great and should work very well for those who try Co-registration advertising there are a couple of very big drawbacks that I can see you will encounter.

The first problem with Co-registration advertising that comes to mind is you will be competing against other websites within your niche and subscribers will be receiving multiple newsletters and ezines to their inbox lessening the chance of your newsletter or ezine email from being opened.

The second thing about Co-registration advertising to take into consideration is that many subscribers won’t understand what they are getting themselves into until they start getting multiple newsletters and ezine emails and may see it as spam and report you to your host. Most hosting companies are not sympathetic to webmasters where spam is concerned and probably disable hosting accounts without notice due to spam .

I personally don’t get involved with email marketing because of the problems it can cause. If you’d like to give Co-registration advertising a try, you can join through Advertising Know How for free. They also have a paid upgrade version as well. The upgrade version will give you six impressions for every, one, impression that your thank-you page displays. The free version gives you three for every, one, impression.

You can signup for the Co-registration advertising program here.

A great way to get people to your website is to have your visitors recommend your website to their friends. The great thing about it is that there is nothing to do on your part. You can automate everything and put a viral marketing campaign on autopilot.

Here’s how it works. You would put a web form on your website that would ask the visitor who will recommend the friend for their name and email address along with their friends name and email address. When your visitor submits the information from the web form an email is sent to their friend with an automated message telling the friend about your website. When the friend opens the email he or she will see that it was sent by their friend and not from you. This is great because no way can you get in trouble for spam even though the email was sent from your server. The friend will read a short message that will have a link to your website enclosed in it.

This is an excellent way to market because the recipient of the email will open it because he or she will see that the email is from his or her friend. You are almost guaranteed that the friend will visit your website. After all, a friend who is trusted recommended your website. Isn’t viral marketing great?

You may be asking yourself at this point why someone would recommend my website. They would if you gave them an incentive to. The best way that I have found is to offer your visitor a gift of some kind for recommending his or her friend. Not to worry. Offering a free gift doesn’t have to cost you anything. It could be in the form of information. For example, you could give them an ebook that you have lying around that you have resale rights to as a gift. Or you could write your own ebook. If your free gift is in the form of information, make sure that the information has to do with your website content because you know that your visitor came to your website for the information that it contains so you already know that your visitor will be interested in the information that you send them. There are many ways you can do this at no cost to you. Be creative.

There is a great script that is very easy to install and is free of charge if you’d like to try this marketing strategy. You can find it here.