Welcome to The Truth About Internet Marketing - Internet Marketing Solution

You have a website and it now is starting to get some traffic. It has been a long grueling haul but finally some visitors are beginning to find you. Your number one priority is to make sure that they keep coming back by providing them with great information. Your number two priority should be how they are finding you.

It is very important that you know where your traffic is coming from so that you can keep growing that traffic. The more that you know about the origin of your traffic, the more traffic you will get.

The whole idea of evaluating the traffic to your website is to find whatever consistencies there are and build on those that you find. There is an absolute goldmine in doing this as it will allow you to build on what you already have many times over.

For example; let’s say that you suddenly have a big increase in traffic from the search engines. The first thing that you will want to check is to see what keywords are being used to find you. If you find that the majority of your new found traffic is coming from one or two keywords, or keyword phrases, you will want to make appropriate decisions as to how not only to keep that traffic coming but what changes are needed so that you can potentially increase the traffic that you are already getting.

Here are a couple of things that you might do to increase your traffic with the keywords that you find. The first thing that you would want to do is to make those keywords more prominent on your website by using them more often throughout your site. Add it to your title tag, description tag, and keywords tag, and more often in the body, if it’s not already in those places. Just don’t overdue it. Never use your keywords anymore than 3% of the time throughout your website. Anything more than that, will hurt your rankings with the search engines. If your website is a blog or forum writing something that relates directly to the keyword or keyword phrase will help boost your prominence in the search engines as well. You should be able to write quite a few different posts that will relate to the keywords that you find.

You may find that a big chunk of your traffic is coming from a particular blog or forum that you comment or post to. If that were the case, you certainly would want to go there more often and comment or post. However people are finding you, there is always a way to make it better so that you can get even more people to your website.

I have written about the traffic evaluation tool Statcounter before on this blog. If you already have it, start using it. If you don’t, get it. Statcounter works on all websites, including blogs. This is the best traffic evaluation tool that I know of. If you can think of it, statcounter can do it. If you don’t have statcounter, you can get it here. http://statcounter.com Don’t worry; I’m not trying to sell you anything. There is a free version as well as a pay version of statcounter. I recommend you go with the free version because you probably don’t need the pay version at this point in time. Down the road you may need it, but for now, chances are you don’t need it.

You will be amazed at what you will find when doing a quick ten minute traffic evaluation of your website. Since all websites are different and there is no clear cut answer to driving traffic to any, one, website, makes traffic evaluation essential.